Consultative approach nets large order for Sidmouth Franchise Owner

Steve Hartland, Marla Custom Blinds Sidmouth Franchisee, recently secured a major order worth around £7000 thanks to his personal, customer focused approach. Unlike his competitors, who focused on the “hard sell”, Steve put the customer first and won the deal.

“I was delighted to get the opportunity to go for a larger than the average domestic conservatory job, and I approached it in the same way as I approach every job.” “Afterwards, I discovered that this was exactly what the customer wanted.”

The Marla Custom Blinds team has many years of experience in the blinds, awnings and window shutter industry, and they’re always at the forefront of the sector. “We invest a lot of time and effort researching the latest trends and technologies,” said Martin Froud, the MD of Marla Custom Blinds. “As a Marla Franchise owner, Steve benefits from this research, ensuring that he is always able to give his customers the best advice rather than needing to rely on pushy sales techniques.

Selling and installing domestic blinds and other window fittings is currently the foundation of Steve’s business but 
he also serves commercial clients too. Steve continues: “It’s exciting to get such a high-value domestic job like this one.

This particular customer had a large conservatory, which required 25 shaped and rectangular pleated roof blinds and 21 Perfect Fit pleated side blinds. Thanks to my in-depth knowledge of the range of products available, I was able to listen to their needs, discuss the options available and recommend the best solution within their budget.”

Steve has been operating his Marla Custom Blinds business for five years, and it’s shown steady growth since launch. He’s now looking forward to the future with confidence and has recently renewed his franchise agreement.

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